The distributor is invoiced at the general trade price. Their scheme entitles them to the MT rate. Nobody catches it until month-end reconciliation.
FMCG operations typically run 8–20 concurrent pricing schemes — distributor tier rates, modern trade rates, general trade rates, promotional prices, geography-specific schemes, scheme-on-scheme combinations. Every order should be validated against the correct scheme for that customer, channel, SKU, and date. In practice, that validation happens inconsistently — a sales coordinator applies the wrong price when keying an order into the ERP, a van salesman uses the standard rate rather than the scheme rate, a WhatsApp order is confirmed verbally at the wrong price before anyone checks.
The consequences accumulate quietly. A distributor invoiced at the wrong price either overpays and raises a deduction claim later, or is undercharged and the margin leaks. The finance team spends days each month reconciling pricing claims and issuing credit notes. The commercial team is managing disputes rather than trade relationships. The root cause — a pricing check that didn't happen at the order entry point — is never fixed because the error isn't visible until it's already in the books.
Pricing validation is a rule evaluation — customer master, SKU, channel, date, and quantity against the scheme table. It takes milliseconds to run and requires no human judgment for a standard transaction. HublerX runs the pricing check at every order entry point — WhatsApp capture, van sales app, and direct ERP entry — before any price is quoted or confirmed. The correct scheme price is applied automatically for clean transactions. Where the entered price does not match the scheme, the order is flagged before confirmation and routed to the commercial team for review.
Live workflow view
The step-by-step sequence
- 1
Order received at any entry point
An order arrives — via WhatsApp, the van sales app, distributor portal, or direct ERP entry. Before any price is quoted or confirmed, HublerX reads the customer master, the SKU, the order quantity, and the transaction date, and identifies the applicable pricing scheme from the scheme table.
On order receipt · real time - 2
Correct scheme price calculated
HublerX applies the correct pricing scheme for the customer, channel, SKU, and date — including base rate, scheme discount, promotional overlay, and any volume tier that applies to the order quantity. The scheme price is calculated in full before any confirmation is made.
Immediately on order receipt - 3
Correctly priced orders confirmed automatically
Where the entered price matches the calculated scheme price — or where no price has been entered and the system applies the scheme price automatically — the order proceeds without intervention. The scheme price is populated in the ERP order and the invoice. No commercial team review required.
On pricing check pass - 4
Pricing mismatches flagged before confirmation
Where the entered price does not match the applicable scheme — wrong scheme applied, promotional price used outside the promotional period, manual override entered without authority — the order is held before confirmation. The commercial manager receives an alert with the customer, the SKU, the entered price, the scheme price, and the variance.
On pricing check fail - 5
Commercial review and resolution
The commercial manager reviews the flagged order and either corrects the price to the scheme rate, approves an exception with a reason code, or rejects the order for repricing. Exceptions are recorded against the order with the approver and reason — creating an audit trail for finance and the commercial review.
On pricing flag - 6
Order confirmed at validated price
Once the pricing is validated — either automatically or after commercial review — the order is confirmed in the ERP at the correct scheme price. The invoice reflects the validated price. No pricing errors reach the books, and no month-end claim reconciliation is required for systematic pricing mismatches.
On pricing validation
Results are directional. Outcomes vary by pricing scheme complexity, ERP scheme table configuration, and order entry channel mix.
See how pricing scheme validation works in your operation
30 minutes. Your scheme table. Your distributor network.